Marketing and CRM Customization for Insurance Companies

OCPC Marketing can help insurance companies with marketing and customer relationship management (CRM) customization to attract and retain customers.

For marketing, OCPC Marketing can help the insurance company create and implement targeted campaigns to reach potential customers through various channels such as email, social media, and pay-per-click (PPC) advertising. This can include creating targeted landing pages, A/B testing different marketing materials, and tracking and analyzing campaign performance.

For CRM customization, OCPC Marketing can help the insurance company streamline and improve its customer interactions and communication. This can include integrating the CRM system with other marketing and sales tools, creating automated email and messaging campaigns, and implementing customer segmentation to personalize communication.

One example of how OCPC Marketing helped an insurance company with marketing and CRM customization is by working with a large insurance provider to create and implement a multi-channel marketing campaign. This included creating targeted email campaigns, setting up and optimizing the company’s social media accounts, and running targeted PPC advertising on Google. In addition, OCPC Marketing helped the insurance provider customize its CRM system to better manage and analyze customer interactions and data. As a result of these efforts, the insurance company saw an increase in website traffic and conversions, as well as improved customer retention.

We created and tested design for conversion rate. We checked more than 35 Call-to-Actions.

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What we did?

Website Development

Onpage SEO Optimization

Conversion Rate Optimization

Results

11 514

39 479

7.8%

1.35 %