Yes. Prospects have 2 ways to proceed when they your ad:
- Call the phone # on the ad (no information is exchanged therefore completely HIPAA compliant)
- Fill out a short form (We only collect and pass First Name, Last Name, Phone #, Email Address and Zip Code to you therefore everything is HIPAA compliant)
Essentially almost everything regarding a patient is considered protected health information (PHI). However, there’s an important thing to note. Names, addresses and phone numbers are NOT considered PHI, unless that information is listed with a medical condition, health care provision, payment data or something that states that they were seen at a particular clinic. Basically, if the information is by itself and you can find the same information by opening a phone book, then it is not PHI.